The Thor Motor Coach Serrano type A motorhome has moved into the top 10 best-selling diesel motorhomes as of August 2011, according to Statistical Surveys Inc. (SSI) of Grand Rapids, Mich.
The Serrano has increased by 20 percent in overall retail sales, which equates to a market share increase of 18.3 percent.
“Our fuel efficient Serrano continues to be a hit with motorhome enthusiasts and has had great appeal with consumers looking to buy gas or diesel models,” said Adam Gudger, Serrano product manager.
The 2012 Serrano comes is available in five floor plans, including a new 34-foot bath-and-a-half model and a new 33-foot model with a full wall slide with an option for a stackable washer and dryer.
The Serrano is built on a Workhorse W-series chassis and powered by a Navistar MaxxForce diesel engine rated at 230-horsepower with 620 pound-feet of torque. The gross vehicle weight rating starts at 20,500 pounds.
“Consumers are looking for a fuel-efficient diesel with the power to handle mountainous terrain and the Serrano provides these diesel benefits for the price of a typical high-end gas unit,” Gudger said. “Users are getting significant fuel economy increases compared to gas motorhomes, while the 36 percent increase in torque keeps the engine running quieter and more efficiently than comparable gas powered models.”
The Serrano interior features the new MCD solar and blackout roller shade with ClearView technology, which helps to keep solar light and heat out of the coach during the day while providing complete darkness for sleeping at night.
The interior also includes custom hardwood fascia for the slide rooms in the living area and bedroom, and optional heat pumps for the air conditioners.
Three new exterior paint packages and various interior décor packages are available.
Thor Motor Coach is a subsidiary of Thor Industries, Inc. in Jackson Center, Ohio. For more information on the visit http://ThorMotorCoach.com.